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HAPPY BIRTHDAY
TO YOU VINCE DANIELS DOT COM!
A year of Many Moods on the web October 13, 2006
Recently Vince Daniels received an e-mail here on his
website. It struck him as odd at first when he noticed that
the sender of the message was Vince Daniels. When he opened
it, the message said "You don't know how surprised I was
when I discovered that vincedaniels.com was already taken.
Congrats on your success. Guess I will have to go for
vincedaniels.net." It was signed Vincent S. Daniels, a very
popular professor and the Executive Director of Huizenga
School of Business at Nova SouthEastern University.
It started out rather modestly on a Saturday morning,
October 1st, just one year ago. He did'nt plan it to start
on the first day of a new month. It just happened to work
out that way. Throughout the entire month of September,
2005, Vinnie worked feverishly with his webmaster at the
time, Michael Sison to put together a product that could be
ready to launch on a Saturday. The fact that the site might
debut on the day of his show was more important to him than
anything. After a string of sleepless nights that included
fine tuning what would be his first and only website, the
last thing that needed to be done was uploading the 3 shows
that would land in the media archives portion of Vince
Daniels dot com.
Those 3 shows were a sampling of the very best shows that
Daniels had generated from W.P.M.D., the station that he and
his announcer, Jay Boatman were on at the time. Little did
the two realize on that day that yet another day would come
when they would move their act to terrestrial radio, and
that their new website would one day link to the stations
site that provides podcasts of every episode, making every
"Many Moods" show available immediatly after it's over.
In the early days, the idea behind the site was to drive
more listeners to the Cerritos College station that was
carrying The Vince Daniels Show. In fact, to properly lauch
the site, Daniels introduced "Audio Commentary" shows that
played every Saturday for 3 straight weeks in October. The
episodes he chose to do commentary for were the shows
featured in the audio archives. Since The Many Moods aired
later in the afternoon, the obsticle it had to overcome was
that it competed with Baseball playoffs and the World
Series. As a result, the numbers of those logged on to
W.P.M.D. that month were at an all-time low. However, the
numbers for the new upstart site were slightly over 13,000
unique hits during its debut month.
Those numbers remained unchanged for the first few months of
Vince Daniels dot com. It wouldn't yet dawn on Daniels that
the idea was not to drive new listeners to a college radio
station. The idea was for a commercial radio station to
drive traffic to Vince Daniels dot com, and vice versa. This
would begin to happen 6 months later, when in April Vinnie
and Jay premiered on K.C.A.A. in the Inland Empire of
Southern California. The website brought aboard a new
webmaster, Ryan Theising, who would start to dress the site
up a little more. The number of unique visitors would slowly
and steadily increase. For instance, at the end of July, the
number of hits were up to 31,279 for that month.
Expectations were that the end of August might bring a
slight spike of 3 to 4,000 additional hits. To Daniels
surprise, the month closed out with 42,056 visitors. This
was a month that featured a show that allowed listeners to
say goodbye to their favorite Country Deejays from a Los
Angeles Radio station which had just flipped format a week
prior. In September, a show about mind control cults,
focusing on the Church of Scientology, caused the most
unbelievable increase in unique hits. Vince Daniels dot com
would go from 42,056 visitors in August to a 50,000 hit
increase, making the official September count 92,792. To
date, the site has numbers fast approaching 400,000 hits.
"I'm not one to display my hit counter on the bottom of my
home page. I'm just happy that people stop by for whatever
reason," says the author of a site based on his radio show
whose goals are to make the site a little less cluttered and
eventually get around to adding the 'Show Regulars.' Says
Daniels, "to this day, even a year later, when you go by the
show regulars you still see that UNDER CONSTRUCTION notice.
More and more I'm a lot more sure of who my team is on 'the
many moods.' You should start seeing faces and bio's appear
there very shortly."
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